Holders of UBA payment cards like Visa, MasterCard and Verve are being given an opportunity to get significant discounts on their card payments as UBA enters into a partnership deal with Parolz.com, an online platform which offers
exclusive discounts and benefits from top outlets in Nigeria.
The offers
range from Dinning to Lifestyle, Hospitality, Transportation and Gift
Items. Only recently, Parolz.com extended its offerings to include Jumia
and Metro Taxi. This implies that UBA Cardholders get exclusive discounts from
Jumia, Metro Taxi and the over 200 Merchants listed on Parolz.com.
This development comes on the heels
of UBA’s nomination as the financial institution with the most benefits to
Cardholders under the Card Benefit Category in the Card and ePayment
Africa Awards. UBA is known to have through its Cardholder Loyalty Scheme,
launched several initiatives aimed at rewarding loyalty whilst encouraging card
usage.
Packages offered cover travel, lodging, lifestyle and
entertainment. The UBA’s Card loyalty
strategy cuts across the various card schemes under the Bank’s e-banking
portfolio. There are ongoing deals for
MasterCard, Verve and VISA Cardholders.
“No other Financial Institution comes
close to providing the many benefits we provide our
Cardholders’’ says Dr. Yinka Adedeji, UBA’s Divisional Head,
e-Banking.
“We have brought together, some of
the biggest Retail Outlets and offered discounts at these outlets to our
Cardholders. We understand the importance of Customer loyalty to our business
and will continue to launch initiatives to make our Customers know that
they are special to us”.
Ayo Akinola, Co-Founder and Head Business Development of Parolz.com
stated “We have more than 200 Outlets registered with us, through which our
over 10, 000 Members can enjoy exclusive discounts with our Discount Card
called the Parolz City Card. This relationship with UBA affords us the
opportunity to reach out to a wider audience and we are convinced that UBA
Customers will find this extremely beneficial. We have also waived the
registration fee for UBA Cardholders”.
UBA’s focus on Customer loyalty
though its Cardholder’s benefit Scheme,
is a deliberate strategy to improve customers
satisfaction, encourage card usage and the drive the Central Bank of Nigeria’s
cashless initiative.
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