MEET THE ENTREPRENEUR: LANRE AKINLAGUN

CEO Drinks.NG
Born and bred in the United Kingdom, Lanre Akinlagun, is a graduate of Guildhall University, UK, a digital marketer and founder of fast-rising e-commerce drinks store, Drinks.ng. In this interview, he speaks on his venture and gives insight into when to start a business and how to overcome some of the inherent challenges.

 Kindly tell us a little bit about your foray into business?
My core skill set is digital marketing and I have done this for 12 years now.  I worked with IBM, which took me to Silicon Valley frequently, and this is where I first caught the entrepreneurial bug and confidence. I joined the iROKOtv team as an early executive member, which initially brought me back to Nigeria occasionally. It was on these trips, I spotted the opportunity to start drinks.ng.


Tell us about your experience so far?
Over the course of the last two years, we have faced some unique challenges, especially during the last elections and even for months after. Some days believe me, I just feel like quitting; and some time I wished I was here 10 years ago. The one thing that has gotten me through the last two years is the tremendous level of hope within the nation no matter the challenges.

In your opinion, when is the best time to start a business?
There are only two times I think you can consider starting a business. One is when you spot an opportunity and the second is when you feel ready. There is no perfect time, no perfect place or feeling; nothing can prepare you for running a business and giving up the safe security of a salary.

What were the challenges i.e. raising capital?

I was extremely fortunate to have been able to raise my initial capital from spark.ng, which shares the same co-founders as iROKOtv.com. I was informed of their fund early on and quickly capitalized on the opportunity by presenting my proposal. These guys have supported several other businesses over the last three years and given great support in all aspects of entrepreneurship.

Source: IT Web Africa
Who are your role models and why?

 I have quite a number of role models both dead and alive.  I will like to mention a few. These are Ashish J. Thakkar, Aliko Dangote, Pascal dozie, Brian Voakes and Chief Joe Asien. All these men have touched my life in one way or the other, some more directly than they realize, but they have excelled in their fields and raised the bar to new heights for us as Africans.

Where is this business going to and when are you getting there?

The story of our business is still being written and we plan to grow the largest beverage company in West Africa. We have the support of the industry leaders, the marketers and we have built a trusted company, one that people can trust and believe in. As for when we will get there, when the time is right, but we plan on moving and growing fast.


What has been your biggest challenge?
Our biggest challenge is time; we wish we had more time in the day to get things done. Within the internet world, time is everything and speed of execution is what makes the difference between winning and losing.


What is great about running your own business?

I can quite easily say that I wake up every morning doing what I love doing more than anything.  It feels great being able to dedicate myself to something without feeling like I have not given anything up and I feel like that daily.
Share on Google Plus

About Lion King

15 comments:

  1. Succeeding as an entrepreneur takes hard work and persistence because, unfortunately, there is no business-startup fairy who magically bestows success on small businesses and their owners. If you want to start a Muslim business then come to Startup Muslim, they can help you!

    ReplyDelete
  2. All entrepreneurs know however, that success is not overnight, they know it requires effort and they know they will make mistakes in the process. important source

    ReplyDelete
  3. You're doing a good job by establishing your business in Western Africa. I know another graduate of Guildhall University who is managing his own projects< in that region.

    ReplyDelete
  4. I hope I will have a chance to work with this guy. Hope you all are doing fine now. You can find me on https://essaydragon.com/blog/exam-tips this page now.

    ReplyDelete
  5. There is no perfect time, no perfect place or feeling; nothing can prepare you for running a business and giving up the safe security of a salary. PCAP-31-02 exam dumps

    ReplyDelete
  6. Customary way of thinking (and numerous lawyers) will disclose to you that, in case you're a business proprietor or supervisor, you will get yourself stuck in an unfortunate situation in the event that you don't have a decent business lawyer. pittsburgh car accident lawyer

    ReplyDelete
  7. Gotoessayhelp is a round the clock essay help service which caters solutions request to various subjects’ tools & methodology in a multi environment learning concept for the subjects like clock essay helper. We are a renowned service provider of essay assignment help and have been receiving an overwhelmed response globally.

    ReplyDelete
  8. Want to give your business a kick-start? Wonder mouse technologies, India’s fastest growing web development company in noida platform brings you unparalleled Mobile app development company in india, mobile app development, android app development services, that too in an affordable price quote. A group of young enthusiasts are here to cater for your success by providing all round business development help. Hundreds for well-tested strategies are implemented after measuring the current market for significant future growth.

    ReplyDelete
  9. great article, I was very impressed about it, wish you would have stayed next share

    fleeing the complex

    ReplyDelete
  10. mostly entrepreneur used quickbooks accouting software for managing their accounts records and details because it is fast and easy plus it saves your data online which means in case of data lost yoy can again get it back and in some cases users face some issues in quickbooks so to fix them you can Quickbooks Contact and ask them for quickbooks contact number for your help.

    ReplyDelete
  11. quickbooks support provides tech assistance for the issues in the quickbooks and in order to fix them you can contact to quickbooks support and they will provide you QuickBooks tech support

    ReplyDelete
  12. PLEASE READ!!Hello Guys!!! I am Caro I live in Ohio USA I’m 32 Years old, am so happy I got my blank ATM card from Adriano. My blank ATM card can withdraw $4,000 daily. I got it from Him last week and now I have withdrawn about $10,000 for free. The blank ATM withdraws money from any ATM machines and there is no name on it because it is blank just your PIN will be on it, it is not traceable and now I have money for business, shopping and enough money for me and my family to live on.I am really glad and happy i met Adriano because I met Five persons before him and they could not help me. But am happy now Adriano sent the card through DHL and I got it in two days. Get your own card from him right now, he is giving it out for small fee to help people even if it is illegal but it helps a lot and no one ever gets caught or traced. I’m happy and grateful to Adriano because he changed my story all of a sudden. The card works in all countries that is the good news Adriano's email address is adrianohackers01@gmail.com

    ReplyDelete
  13. This is also a very good article that I really enjoy reading potty racers Hope you will give more useful information.

    ReplyDelete
  14. Superb blog! all information really useful for us, thanks for sharing here. If you are looking packers and moving service, then contact Zodiac packers movers, here you will get best Packers and Mover in Dwarka.

    ReplyDelete